Google Update: “Mobile May” website ranking change

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On April 21, 2015, Google began automatically testing websites to see if they were truly “mobile friendly.” This “Mobilegeddon” update led to some significant changes to the way Google ranks mobile search results. In fact, if your site wasn’t “mobile friendly” last year, you’ve probably already seen your ranking drop in the mobile search results — and it’s likely to get worse.

And now Google is boosting the effect of last year’s mobile update. According to Google’s Webmaster Central Blog:

“[…] Beginning in May [2016], we’ll start rolling out an update to mobile search results that increases the effect of the ranking signal [mobile friendliness] to help our users find even more pages that are relevant and mobile-friendly.”

So if your site still isn’t mobile friendly, it’s going to be even harder to rank well in Google’s search results… which will make it harder for your customers to find you online… and harder for you to succeed on computers, smartphones and tablets.

Good news: your hibu Website is already optimized for Google’s “Mobile May”

That’s right: Your hibu Website1 was built to be mobile friendly, which means Google’s latest updates give your site an advantage in your local search marketplace.

Don’t have a mobile-friendly site yet? It’s time for a hibu Website

Your online business depends on a site that can deliver strong search rankings — and Google’s newest announcement shows that mobile is more important than ever.

Call us at 855-771-7858 today or run our free, no-obligation Online Performance Report on your website to see if it’s mobile friendly and if there are any other issues that are keeping your site from boosting your business.

There’s still time to get a site that works for everyone (including Google!) on every device. Test your site now to see if it’s mobile ready — and learn why your business needs a hibu Premium Website that works everywhere your customers are looking for you.

1 hibu Basic, hibu Premium and hibu Advantage Websites. May not apply to older versions of hibu-built websites.

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