Our friends at LSA (Local Search shared a recent study showing just how mobile small business has become. Entitled “Mobile: Ready or Not?” the study gives great insight into why local businesses absolutely must adapt now to the current mobile-first consumer marketplace.
It’s easy to think that as long as your website looks good on a desktop you’re probably ok… but the study clearly shows that that’s not the case. The study reports that:
“a majority [of consumers surveyed] said that they wouldn’t tolerate bad experiences on mobile.”
• 61% of users said that if they didn’t find what they were looking for right away, they’d quickly move on to another site
• 79% of people who don’t like what they find on one site will go back and search for another site
You can see the entire study on the LSA website.
If you have a hibu Website, you can be confident that your site looks good and is easy to use on phones and tablets. If you don’t have a hibu Website… give us a call today at 877.237.6120, or visit hibu.com for more information on hibu’s professionally-built business websites, including how well our sites work on mobile. (If you want to talk later, no problem, just let us know a good time to talk.)